Macola
Executive Summary
by J. Carlton Collins, CPA

Highlights
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Low cost
manufacturing solution.
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Good data screen
customization, however removed in newer Macola ES.
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Superior financial
reporting via FRx.
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Excellent CRM
solution in E-Synergy.
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Great vision from
Exact CEO, Macola to be recreated similar to SAP.
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New focus on
resource centric, rather than transaction centric solution.
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Large base of
distribution customers (far fewer manufacturing customers).
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Shifted focus to
cold call marketing.
Common Selection
Considerations
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Under Exact Software
ownership, this product has struggled.
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New version (Macola
ES), buggy, slow to market.
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Sales decline 40%,
resellers declined 50+%.
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CEO took 10 month
Sabbatical.
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Detailed strengths
and weakness reports are available at
www.accountingsoftwareadvisor.com.
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